- B2C
- Leisure
- Link Building
- Travel and Tourism
Warner Hotels
Little Things
We brought life to a new brand proposition, delivering 17 pieces of national coverage and a 91% backlink rate.
Our Work
Case Studies
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- B2B
- B2C
- Building Supplies and Construction
- Casual Dining
- Content Marketing
- Corporate Communications
- CRO
- Design
- Display
- Ecommerce
- Energy and Renewables
- Engineering and Manufacturing
- Fashion and Beauty
- Financial Services
- Food and Drink
- Foodservice
- Healthcare
- Home and Garden
- HVAC
- Influencer Marketing
- International Media Relations
- Kids and Family
- Leisure
- Link Building
- Newsjacking
- Not-for-Profit
- Paid Media
- PPC
- Product Placement
- Property
- Retail
- SEO
- Social Media
- Transport and Automotive
- Travel and Tourism
- YouTube
Link building is, as the name suggests, the process of getting other websites to link back to yours. It’s a vital part of the SEO armoury, because the quality and volume of these links are a signal to Google that your website is a quality resource.
As a result, sites with more backlinks, especially from websites with a high domain authority (DA), tend to perform better on the search engine results pages (SERPS) than those with fewer sites linking to theirs.
At WPR, we have a proven track record in delivering backlinks from sites with a high DA (40 or more) – from the likes of BBC, MailOnline, Buzzfeed, UNILAD, LADbible, to name but a few.
The digital PR case studies below detail some of our most recent link building work for clients including Sekonda, Oxfam, Greene King, Endsleigh, Baxi, Beaverbrooks and Robert Welch.
- B2B
- Building Supplies and Construction
- Engineering and Manufacturing
- Link Building
REHAU
In the Frame
We positioned REHAU as experts in the field of building legislation and design standards, exceeding ambitious targets and delivering over 300 high-quality leads.
- B2B
- Building Supplies and Construction
- Engineering and Manufacturing
- Link Building
ACO
Highways Drainage: The Route to Surface Water Management
We integrated PR and social media activity to target a niche audience, exceeding report download targets by 200%.
- B2C
- Home and Garden
- Kids and Family
- Link Building
Redrow Homes
Nature Schools
We discovered Brits want to know about nature and offered inspiration to boost wildlife in the spaces where we live, delivering over 40 pieces of coverage.
- B2B
- Link Building
- Transport and Automotive
Wise
Van With A View
We discovered the UK’s most scenic delivery route and achieved 12 national media hits
- B2B
- Link Building
Fujifilm
Print To Prove It
We highlighted the benefits of professional photo printing and attracted 1,200+ professional photographers to try Fujifilm’s service
- B2C
- Kids and Family
- Leisure
- Link Building
- Travel and Tourism
Camping In The Forest
Max-imise Camping
We partnered with the ‘Boy in the Tent’ and secured an 88% backlink rate.
- B2C
- Food and Drink
- Link Building
WKD
Love Island Professional
We promoted WKD’s official partnership with Love Island 2022, attracting the target Gen Z audience and delivering a 100% backlink rate
- B2C
- Kids and Family
- Leisure
- Link Building
- Travel and Tourism
Camping in the Forest
Canine Campsite
We launched the UK’s first canine campsite and achieved 100% key message inclusion
- B2C
- Ecommerce
- Link Building
- Retail
Beaverbrooks
Language of Love
We uncovered the British public’s ‘love language’ and achieved a 96% backlink rate
- B2C
- Leisure
- Link Building
- Travel and Tourism
Camping in the Forest
Generation Exploration
We searched for the UK’s most adventurous person over 40 and secured a 62% backlink rate from high domain authority websites
- B2B
- Content Marketing
- Financial Services
- Link Building
BHSF
The Big Return
We explored employees’ concerns about the big return to the office and generated a 71% backlink rate