- B2C
- Food and Drink
The Fry Family Foods
#FlexiFryday
We secured coverage in the Mirror and London Evening Standard for the launch of Fry’s Family Foods chilled vegan range
Our integrated consumer campaigns have seen us unveil the world’s first Alebnb, launch a hand catwalk, hold a scrum-ber party, appoint the world’s first pub-licist, invent Glitter Gravy, create spoiler cover, and sell a diamond-a-day advent calendar.
We’ve taken people for trips in the ultimate cosy cab, identified what adulting really means, made money grow on trees, staged a royal-er coaster, and so much more.
For heaps of our consumer PR examples, as well as social media and paid media case studies, please see below.
The Fry Family Foods
We secured coverage in the Mirror and London Evening Standard for the launch of Fry’s Family Foods chilled vegan range
Greene King
We ran a footfall driving campaign on social, with 4% of those who saw our Facebook ads going on to visit a pub – delivering a £21:5 return on advertising spend
Arden Fine Foods
We reached over 340,000 people through just ten influencers on Instagram, generating over 5,000 likes and 7,500 video views
Sudeley Castle
We increased visitors by 35% in four years through a rebrand project, supported by PR, social, media, display advertising and PPC activity
Flaming Grill
We delivered coverage on Vice, SPORTbible and LADbible for the Not So Fantasy Football League, starring Chris Kamara. This generated consumer spend of nearly £50,000
Beaverbrooks
We secured coverage on Sky News, Metro, Grazia, mirror.co.uk, express.co.uk and OK! – raising awareness of Beaverbrooks’ diamond range among a millennial audience
Care UK
We have developed a tried-and-tested PR programme that quickly establishes new care homes as a key part of the community
Greenvale
We had Cyprus potatoes trending on Twitter and reached more than 2.2 million people through a macro and micro-influencer engagement campaign
Chef & Brewer
We delivered an 8.7% increase in sales of fizz, thanks to a search for the country’s first Fizzician and a quiz to establish whether players were fizzically fit, or just a bit flat
Dunelm
We reached more than 20 million people on social, and drove over four million views, with our ‘hero, help, hub’ HiberNation content marketing campaign
Wacky Warehouse
We helped to deliver a 33% increase in food sales by creating and publicising Free Play Day at Wacky Warehouses nationwide
Wacky Warehouse
We had Wacky Warehouse trending on Facebook UK. At the peak of the campaign, we were seeing 150 tweets a minute thanks to blanket national press coverage