Reading Room

Are you looking at the plethora of social media platforms out there and wondering whether you’re investing your energy in the right places for your brand?

Wondering what it takes for brands to make a success of Threads? Here are our five top tips for a winning strategy.

Threads, Meta’s new app to rival Twitter, has finally landed. Find out what all the fuss is about, and what opportunities the new platform offers to brands…

It’s a disruptive technology – one which is inspiring fevered debate – but what does AI mean for PR and marketing?

I was fortunate enough to have the most magical five-day experience – leaving me with a renewed zest for life, inner peace and freedom.

For a long time, I’ve considered myself to be a homebird. Which is why my 2023 Live Free Fund trip was such a marker of personal growth.

With everyone from pop stars to politicians talking about their blue tick (or lack thereof) here’s our take on the situation.

Last year we marked 30 years of WPR. It was a milestone that inspired us to reflect on the sort of business we want WPR to be for the next 30 years.

Why, you might ask, am I spending lunchbreaks and weekends struggling to describe – in Spanish – how I look, what foods I like, and the activities shown in clipart images?

During National Careers Week 2023, hear from WPR’s people and planning director about how WPR is championing careers in comms.

The full impact of the cookieless future hasn’t yet been felt in PPC and GDN, so now is the time to plan for what’s coming.

The paid media landscape has changed significantly over the last few years. Find out what the cookieless future means for this sector.