Consumer PR
WINNERS OF OVER 100 INDUSTRY AWARDS
Latest Awards:
CIPR Pride Gold Consumer Relations Award
CIPR Pride Gold Best Use of Media Relations Award
CIPR Pride Gold Best Long-term Campaign Award
CIPR Pride Gold Best Channel Delivery Award
CIPR Pride Silver Health and/or Wellbeing Campaign Award
PRCA Dare 2023 Consumer Relations Award
PRCA Dare 2023 Media Relations Award
CIPR Pride 2022 Silver Consumer Relations Award
PRCA Dare 2022 Low Budget Award
CIPR Pride 2021 Gold Best Use of Content
CIPR Pride 2021 Silver Best Use of Media Relations
CIPR Pride 2021 Silver Consumer Relations Award
MULTI AWARD-WINNING CONSUMER PR AGENCY
We are a consumer PR agency that specialises in commercially-intelligent creativity – delivering high impact campaigns that shape conversations around brands, capturing the imagination of the consumer and, ultimately, inspiring action.
Our long track record of success has also made us one of the most award-winning creative agencies in the UK, with almost 150 accolades to our name.
Our CONSUMER PR Work
Famous for the magical moments we have created for clients, our consumer PR work has generated headlines globally, sparked conversations across the world, and unequivocally changed buyer behaviour.
Our consumer PR campaigns have seen us make Christmas sparkle with a diamond-a-day, search for a mansion tester, encourage people to enjoy ‘breakfast inn bed’, create the UK’s first canine campsite, and invent a stylish ‘hand catwalk’.
The ability to devise ideas and campaigns that cut through have seen us:
Deliver a 59% increase in sales of gin
Secure 45 million organic video views
Drive a 28% uplift in revenue
Achieve a 10:1 return on campaign spend
Our CONSUMER PR clients
From leisure and retail, to food and drink or home interest, the consumer clients we’ve worked with over the year include household names and much-loved brands. Whichever industry we’re working in, we deliver compelling, creative campaigns for our consumer clients which work across owned, earned and paid media.
Our approach TO CONSUMER PR
We believe consumer PR is all about conversation. Our goal is to get people talking about the brands we work with.
That means identifying the audience, understanding what makes them tick, the channels they are communicating on, and the people and media to which they are most responsive.
With that foundation to work from, we create the big ideas that resonate.
This commercially-intelligent creativity is at the heart of what we do – which is why our campaigns don’t just provide brand awareness, they ignite conversation and engagement, delivering conversion too.
As a leading consumer PR and digital agency, we are account-managed by Google, Meta, Twitter, and Pinterest.
Working closely with contacts at all the major platforms, we hear about – and are able to trial – new social functionality ahead of other B2C digital agencies and in-house teams.
We work jointly on proposals to ensure they are fully optimised, and are always aware of platform updates before they go live.
LOOKING FOR A CONSUMER PR AGENCY?
Then please get in touch.
Email info@wpragency.co.uk
Call 0121 456 3004