WPR Wins Love Finance’s Paid social Brief

Love Finance, a leading lender and broker dedicated to simplifying business loans for UK SMEs, has appointed WPR as their paid social media agency.

Following a competitive pitch, WPR will be delivering a high impact, creative paid social campaign across TikTok and Meta platforms, focused on both brand awareness and lead generation.

Tom Leatherbarrow, director at WPR, said: “At a time when there’s so much discussion around growing British business and the economy, it’s more crucial than ever for small and medium businesses to be able to access funding that will fuel that growth.

“Love Finance has a strong story to tell, with a customer-focused, optimistic outlook that focuses on empowering business owners. We’re looking forward to conveying that message with our campaign content.”  

Stuart Buck, head of growth, at Love Finance said: “We wanted a partner who could help us reach the right audience with creative, impactful content. WPR impressed us with their ability to deliver engaging campaigns that align with our goals and drive meaningful outcomes. We’re excited to see how their expertise will support our continued growth.”

Love Finance further strengthens WPR’s portfolio of B2B and consumer brands for which it delivers social media strategy and content creation services including the likes of Secure Trust Bank, Hollywood Bowl, and Greene King Inns.